Contact   Imprint   Advertising   Guidelines

I'll have to change my name now North Kiteboarding is no more..

forum for kitesurfers


benkitesurfs
Rare Poster
Posts: 10
Joined: Thu May 31, 2018 7:20 pm
Kiting since: 2011
Local Beach: Long Beach, California (Belmont Shore)
Favorite Beaches: Planet of the Apes - Hatteras NC
Stiltsville - Miami FL
Nicholas Canyon - Malibu CA
Style: Freeride and Freestyle
Gear: 2018 North Dice
2017 Cabrinha Switchblade
Brokite Hybrid 138
Brand Affiliation: None
Location: Long Beach, California, USA

Re: I'll have to change my name now North Kiteboarding is no more..

Postby benkitesurfs » Wed Jun 13, 2018 6:24 pm

Toby wrote:
Wed Jun 13, 2018 3:32 pm
RagingGrandpa wrote:
Wed Jun 13, 2018 3:18 pm
kite_hh wrote:
Tue Jun 12, 2018 9:34 pm
Not sure if this picture of a Duotone Dice kite and board is legit, but I thought I'd share it with you.
Screenshot_20180612-223106-01.jpeg
Aww I missed it, why the takedown? Wanted to see the Triotone Dice... :(
B&M requested so....they don't want new gear to be seen until official Launch...August 1st...
Well guys, the good news is that B&M has been reading what we’re saying about all this. So they know most customers are pretty disappointed

User avatar
RagingGrandpa
Rare Poster
Posts: 34
Joined: Fri Oct 21, 2016 7:20 pm
Kiting since: 2016
Local Beach: Michigan
Style: TT+HF+SB
Gear: nothing special

Re: I'll have to change my name now North Kiteboarding is no more..

Postby RagingGrandpa » Wed Jun 13, 2018 6:26 pm

RagingGrandpa wrote:
Wed Jun 13, 2018 3:18 pm
Aww I missed it, why the takedown? Wanted to see the Triotone Dice... :(
Oh. Facebook search. Duh.

I really hope they don't take the MS-Office font library typefaces to production...

kite_hh
Rare Poster
Posts: 26
Joined: Tue Apr 17, 2018 5:33 pm
Kiting since: 9
Gear: Cabrinha, North
Brand Affiliation: None

Re: I'll have to change my name now North Kiteboarding is no more..

Postby kite_hh » Wed Jun 13, 2018 6:34 pm

@Toby: I would have appreciated it if you had only deleted the picture and had then informed me about the takedown.

Nevertheless the picture is already out there and it is not going anyplace. I just won't be able to post it here to not get Toby into trouble.

tommykitenorth
Rare Poster
Posts: 8
Joined: Fri Apr 20, 2018 7:31 pm
Kiting since: 2013
Local Beach: new York,
Favorite Beaches: Jericocoara, Cape Town
Style: freeride
Gear: North
Brand Affiliation: None

Re: I'll have to change my name now North Kiteboarding is no more..

Postby tommykitenorth » Wed Jun 13, 2018 6:41 pm

benkitesurfs wrote:
Wed Jun 13, 2018 6:23 pm
RagingGrandpa wrote:
Wed Jun 13, 2018 3:18 pm
kite_hh wrote:
Tue Jun 12, 2018 9:34 pm
Not sure if this picture of a Duotone Dice kite and board is legit, but I thought I'd share it with you.
Screenshot_20180612-223106-01.jpeg
Aww I missed it, why the takedown? Wanted to see the Triotone Dice... :(
It’s been reposted on Reddit: https://www.reddit.com/r/Kiteboarding/c ... h=5d5edf0b

If they take it down on there, I saved a copy, so I can DM it to anyone whose curious. But rest assured, you’re not missing much. It looks pretty plain 😕

OMG They look TERRIBLE!!! :o :angryfire:

benkitesurfs
Rare Poster
Posts: 10
Joined: Thu May 31, 2018 7:20 pm
Kiting since: 2011
Local Beach: Long Beach, California (Belmont Shore)
Favorite Beaches: Planet of the Apes - Hatteras NC
Stiltsville - Miami FL
Nicholas Canyon - Malibu CA
Style: Freeride and Freestyle
Gear: 2018 North Dice
2017 Cabrinha Switchblade
Brokite Hybrid 138
Brand Affiliation: None
Location: Long Beach, California, USA

Re: I'll have to change my name now North Kiteboarding is no more..

Postby benkitesurfs » Wed Jun 13, 2018 6:44 pm

RagingGrandpa wrote:
Wed Jun 13, 2018 6:26 pm
RagingGrandpa wrote:
Wed Jun 13, 2018 3:18 pm
Aww I missed it, why the takedown? Wanted to see the Triotone Dice... :(
Oh. Facebook search. Duh.

I really hope they don't take the MS-Office font library typefaces to production...
Agreed! What an ugly font. But I suspect that is the production model. They don’t have too much time to change it now. We can only hope that they get their sh!t together for the 2020 models. I have my 2018s, I’m going to make them last as long as possible. Last of the good ole north days. Time will tell if I buy Duotone next time it’s time to get new kites.

User avatar
kjorn
Very Frequent Poster
Posts: 666
Joined: Tue Feb 11, 2003 10:42 am
Kiting since: 0
Brand Affiliation: None
Location: uk
Contact:

Re: I'll have to change my name now North Kiteboarding is no more..

Postby kjorn » Wed Jun 13, 2018 8:14 pm

benkitesurfs wrote:
Wed Jun 13, 2018 6:44 pm
RagingGrandpa wrote:
Wed Jun 13, 2018 6:26 pm
RagingGrandpa wrote:
Wed Jun 13, 2018 3:18 pm
Aww I missed it, why the takedown? Wanted to see the Triotone Dice... :(
Oh. Facebook search. Duh.

I really hope they don't take the MS-Office font library typefaces to production...
Agreed! What an ugly font. But I suspect that is the production model. They don’t have too much time to change it now. We can only hope that they get their sh!t together for the 2020 models. I have my 2018s, I’m going to make them last as long as possible. Last of the good ole north days. Time will tell if I buy Duotone next time it’s time to get new kites.
I expect they can change panel layout and colour pretty easily. Same with the screen printing on the cloth.

Looks OK to me, maybe make the font a bit bigger. But who cares, so long as it flies good

dlangpap
Rare Poster
Posts: 31
Joined: Wed Oct 19, 2005 1:21 am

Re: I'll have to change my name now North Kiteboarding is no more..

Postby dlangpap » Wed Jun 13, 2018 9:56 pm

A bit ambiguous really. The countdown says TRUE KITEBOARDING by Duotone, which can be interpreted both ways: Duotone is the brand and it represents "true" (real?) kiteboarding or TRUE is the brand under Duotone. Then again, the latter does not make that much sense as they should have said something like "TRUE Kiteboarding, by Boards & More".

On the other hand, if True is the brand, I doubt they would have the same one for kitesurfing and windsurfing, for obvious reasons.

User avatar
GraemeF
Very Frequent Poster
Posts: 1047
Joined: Sun Jan 04, 2004 10:16 pm
Kiting since: 1999
Local Beach: Hythe Kent.
Dymchurch Kent
Greatstone Kent
Favorite Beaches: Le Morne Mauritius
Nyali Kenya
Style: Freeriding Ariel Lawnmower
Gear: Core
Brand Affiliation: Core Distributor
Location: Folkestone Kent UK
Contact:

Re: I'll have to change my name now North Kiteboarding is no more..

Postby GraemeF » Wed Jun 13, 2018 11:09 pm

Has nobody asked the question?

If it's 'True' kiteboarding now, then was everything before a Lie?

Image
Well this obviously was.

dlangpap
Rare Poster
Posts: 31
Joined: Wed Oct 19, 2005 1:21 am

Re: I'll have to change my name now North Kiteboarding is no more..

Postby dlangpap » Wed Jun 13, 2018 11:19 pm

It seems like a really lazy, to say the least, move by B&M to go with either True or Duotone as a brand, especially if you are going to have to build from zero and recover all the brand recognition that North has. At a minimum, you have to come up with a really, really cool brand name, which, definitely, neither Duotone nor True are. I think they may be underestimating the importance of image in marketing.

dice
Rare Poster
Posts: 30
Joined: Sun Jun 10, 2018 6:05 pm
Kiting since: 2012
Style: Freeride
Gear: Hadlow ID
Brand Affiliation: None

Re: I'll have to change my name now North Kiteboarding is no more..

Postby dice » Thu Jun 14, 2018 4:39 am

I think you might be overestimating it. Look at the other brands. 'Ozone', 'Peter Lynn', 'Cabrinha', ... all those names without any context are not appealing to me. Yet they are quite big kite brands.
The name is not everything. But I must admit that North was/is the coolest name out there imo :) .


Return to “Kitesurfing”

Who is online

Users browsing this forum: billybob, Bing [Bot], deniska, ShaveTheWhales and 14 guests

cron