Hi Peter: I'm John, but I kite in Strait of Juan de Fuca, near Sooke BC Canada...so, juan-de-sook-a.
I haven't done this yet, so no self-landing to describe! My goal is to open up areas that have good wind but are considered unkiteable because no suitable launches (no beach at all, just a rocky shoreline). I have a couple of spots in mind around here....on the right day, sure would be nice to be able to get out there, rather than sitting on shoreline wishing I could launch.
For landing, if in an area with a rocky shoreline and no good landing spot, I think self-rescue style would be your only good option. Walk in to water shallow enough to stand in, with kite at far edge of window on water side, bring wingtip to water, pop your quick release, and pull in kite hand over hand on single leading edge line (or on single line up to splitter, then 1 single line from there). Or to be more neat about it, and maybe more safe, wrap single front line 20 feet on bar, and then wrap all 4 lines from there (self rescue style). [and happy to hear feedback if I've got this wrong!]
But that was the second part of this anchor idea, by launching this way, you'd also return to something to attach to on landing -- same process as above, but at start you attach chicken loop to carabiner and then have kite held by a solid point from there. Thinking about it now though, if you did the drift launch instead, you could think ahead and leave a carabiner attached to a solid object on the shore for landing, and achieve the same thing.
For me, I find once I'm out there on the water, it's all good ... but the launchings and landings remain the scary part of kiting for me ... that's where it'll most likely go bad, if anywhere. So lots of visualizing what might go wrong and how I'm going to deal with it, before it happens.