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Kite brand shake-up

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ShaveTheWhales
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Re: Kite brand shake-up

Postby ShaveTheWhales » Thu May 02, 2019 3:44 am

P L K

People's Liberation KiteArmy - brand new Red kites ;)
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Re: Kite brand shake-up

Postby Leon van Bergen » Thu May 02, 2019 9:09 am

ShaveTheWhales wrote:
Thu May 02, 2019 3:44 am
P L K

People's Liberation KiteArmy - brand new Red kites ;)
Hahaha nice! :lol:

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Re: Kite brand shake-up

Postby Cab Driver » Thu May 02, 2019 4:12 pm

It's a team of people that bring a piece of equipment to the market. Thankfully it's this way as people come and go. Market research/r&d => opportunity => product brief => initial design => testing against brief => more design => final prototypes => production evaluation => opportunity still exits? target USP and prices met? => commitment to raw materials/finalization of marketing package => production samples evaluated => tweaks if necessary => sales team training => production => marketing launch and delivery. This isn't one person, or even three for that matter.
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Re: Kite brand shake-up

Postby dejavu » Fri May 03, 2019 1:58 am

Agree with Cabdriver. There are lots of cogs in the wheel.

People move around and come and go and kites, boards and bars etc keep improving bit by bit.

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Re: Kite brand shake-up

Postby james » Fri May 03, 2019 12:57 pm

Cab Driver wrote:
Thu May 02, 2019 4:12 pm
It's a team of people that bring a piece of equipment to the market. Thankfully it's this way as people come and go. Market research/r&d => opportunity => product brief => initial design => testing against brief => more design => final prototypes => production evaluation => opportunity still exits? target USP and prices met? => commitment to raw materials/finalization of marketing package => production samples evaluated => tweaks if necessary => sales team training => production => marketing launch and delivery. This isn't one person, or even three for that matter.
Don’t confuse people with facts 😂

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Re: Kite brand shake-up

Postby foilholio » Sat May 04, 2019 12:31 am

Congratulations to Gin. No clicky clacky bar or bum balls, but real innovation.
Marabou.jpg
I think corporations are blinded to new ideas in the pursuit of one , profit. No doubt this advance in kiting was the work of one or at most a few. Steve Jobs had it right.

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Re: Kite brand shake-up

Postby downsouth » Sat May 04, 2019 6:57 am

So, so far I think it is

Eleveight the guys from Best
DuoTone the guys from North
North the guys from Cabrinha
Cabrinha the guys from ?
PLK not Peter Lynn any longer, the guys from ?

Corrections? Any Others? Anyone fill in the blanks?

Well and then there are two new elements .

https://www.vantagekites.com
https://www.ullmankiteboarding.com

Vantage promising new methods of R&D and Ullman and "New" North having access to almost everything you can think of in sail cloth and composites. It will for sure not be boring for the next couple of Months .

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Re: Kite brand shake-up

Postby Toby » Sat May 04, 2019 9:59 am

Looking at the logo from Ullmann people will think it is a Switch kite...

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Re: Kite brand shake-up

Postby Faxie » Sat May 04, 2019 10:05 am

Toby wrote:
Sat May 04, 2019 9:59 am
Looking at the logo from Ullmann people will think it is a Switch kite...
No it's not

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Re: Kite brand shake-up

Postby james » Sun May 05, 2019 8:56 am

Having worked in sail cloth manufacture and supply there is nothing new or revolutionary in terms of material that Ullman /north with bring

The hybrid fabrics have existed for years, the question will be if they get built in a light enough weight to be practical.

We had a dyneema reinforced Dacron the dynema was woven in in every 19-20-30 whatever thread count was needed, that would create a tear/burst proof LE or strut.

The problem is volume, a brand would want a small 50m roll to build test kites from at say 200gsm. The factories are geared up to build 400gsm minimum weights at 500m

IF the person holding the purse strings wants to pay the cost of altering to a lighter weight and the short roll costs then yeah it might work

But the factories producing the cloth are selling 100s of thousands of meters so buggering about for a tiny speculative roll isn’t high on the agenda,

In kiting we get what the sailing world don’t use in any volume and we don’t have the purchase power to get bespoke product

As for Ullman getting into kites? Why? It makes absolutely no sense.


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