Postby GraemeF » Sun Jan 10, 2021 12:05 am
Well I think it's good news that the Dakine name will continue in windsports, which frankly was how it came to be as successful as it once was. As to Cabrinnha being the white knight, well better them than no-one, hopefully some of the original DK team might be involved in the product design and we'll see some innovation that has been missing for a while now.
As to how successful they'll be, who knows, it's a very different landscape now than the days when we sold 5000 harnesses a year with very little competition. Now Mystic dominate the market by not being tied to a brand, the North connection hasn't really gotten out there yet. Ride Engine, Ion, Pro Limit, Manera, Brunotti have all flooded in to fill the void DK left in the wake of the Billabong GSM acquisition and debacle that laid waste to the brands watersport dominance.
But whatever I'm glad and if I can still renew my tired impact vest and Nitrous shorts, I'll be really pleased, so I wish Pete Cabrinha all the best with it and hope he does well.